A brother-sister, twin duo, operates Book Look U. Alec and Alexa come from a family with a wealth of business knowledge and are working to receive their undergraduate degrees in Business Administration at York College of Pennsylvania and Messiah College. Both have been working together on business ventures since young children with entrepreneurial mindsets doing things such as lemonade stands and door-to-door sales for school and sports team fundraisers. Additionally, both have gone on to work part-time jobs during spare time to further knowledge in various fields of business. The two work very well together and believe that family comes first over business matters and do not want any business problems to interfere with their personal relationship.